Conversion Store - Marketing Technology Today #GTMhttps://www.conversionstore.com/blogs/tag/gtmTue, 14 Apr 2026 04:27:17 -0700http://zoho.com/sites/https://www.conversionstore.com/blogs/post/streamlining-success-week-4-as-a-marketing-operations-managerIn the fourth week of your transition as a Marketing Operations Manager, the focus shifts to process and workflow analysis. Streamlining marketing processes and workflows is essential for driving efficiency, improving performance, and delivering measurable results.]]>Mon, 30 Dec 2024 10:52:00 -0500https://www.conversionstore.com/blogs/post/charting-the-course-week-2-as-a-marketing-operations-managerAs you transition into your second week as a Marketing Operations Manager, it's time to shift from orientation to action. This week focuses on assessing the marketing technology landscape and planning for the future.]]>Mon, 16 Dec 2024 10:54:00 -0500https://www.conversionstore.com/blogs/post/marketo-is-for-enterprises-not-startupsIf you're a Marketing Director at a startup, you should definitely NOT use Marketo until your firm has reached a certain level of growth. This article outlines several key reasons why Marketo is a tool for Enterprise firms, but not for firms in their first few years of development.]]>Sun, 06 Oct 2024 09:56:00 -0500https://www.conversionstore.com/blogs/post/trouble-ahead-for-market-usersHere are 3 trends with cloud vendors that hurt mid-size marketing departments and the steps you can take to help future proof your marketing tech stack.]]>Tue, 07 May 2024 10:49:00 -0500