Located at the intersection of Prospects and Customers
Weather Personalization in Marketo
Building marketing collateral that automatically changes with weather conditions
Rain or shine. Connect your customers with offers that match their current weather conditions wherever they're located.
Weather patterns are constantly changing, which historically made it very difficult to personalize your marketing collateral, except by seasons. By including weather data sources, we'll show you how to gather weather forecasts in Marketo and use dynamic content to automatically speak to your customers with whatever conditions are occuring automatically.
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