Marketo Virtual User Group


Leverage Feedback throughout the Lifecycle

Leverage Feedback throughout the Lifecycle

Customer feedback – sometimes we love it, sometimes we fear it, but we always need it. Leveraging feedback at every stage of the customer lifecycle has become increasingly crucial for the modern-day marketer. But implementing a strategy that provides you with what you need, when you need it can feel like an overwhelming undertaking. Dive into this team’s winning strategy and discover how industry-leading experts are collecting and leveraging customer feedback today. 

Explore how to:

  • Automate feedback at key stages of the customer lifecycle

  • Trigger tasks for account owners, such as following up on satisfaction survey answers

  • Implement tips, tricks, and best practices for customer feedback using Marketo Engage




Diederik Martens

Diederik Martens

Chief Marketing Technologist

Chapman Bright

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