Blog categorized as Uncategorized

Building Bridges: Week 3 as a Marketing Operations Manager

By Michael Tucker
As you enter the third week of your transition as a Marketing Operations Manager, relationship building becomes a key focus. Building strong connections with team members, peers, and cross-functional partners is essential for collaborative success.

Strategizing Success: Week 6 as a Marketing Operations Manager

By Michael Tucker
Strategizing Success: Week 6 as a Marketing Operations Manager
As you enter the sixth week as a Marketing Operations Manager, the focus shifts to campaign planning and strategy. Developing a comprehensive marketing operations plan aligned with business goals and objectives is essential for driving growth, engagement, and profitability.

How to connect Marketo to over 4,000 MarTech apps

By Michael Tucker
How to connect Marketo to over 4,000 MarTech apps
At last count the number of MarTech products tops 4,000 different applications and is steadily growing every year. As a Marketo admin, how do you make use out of these different technologies to produce results in your campaigns?

A Digital Marketers Guide to Domain Names

By Michael Tucker
A Digital Marketers Guide to Domain Names
A quick guide to domain names and their use in marketing automation to help marketers communicate with IT.