Marketing Technology Today

As you enter the tenth week as a Marketing Operations Manager, the focus shifts to performance review and optimization. Reflecting on achievements, evaluating results, and refining strategies are essential for continuous improvement, innovation, and excellence.

First impressions matter. In this session, Michael Tucker will tackle the topic of how to build an optimized and strategic customer onboarding nurture.

As much as we hate to admit it, every marketing campaign can’t be a winner. Here's what you can learn from the campaigns that don't perform the way that you'd like them to.

Over the past 24 months, we’ve seen a flood of people move from full-time employees to being self-employed. After over 15 years being a business owner, here are a few things that I would strongly consider you doing right now to ensure that you have success.

Earlier this week Wix and ActiveCampaign announced that they have completed an integration between their Website / E-Commerce Tool and the Marketing Automation Platform.